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Video marketing has matured from a high-tech fad to an essential component of your company’s marketing strategy. As one columnist noted, “Not having a video strategy for 2017 is like not having a digital strategy in 2007.” Many articles suggest that all you really need are amateur, rough-cut videos highlighting the everyday aspects of your company using mediums such as Facebook Live, Snapchat, and Instagram Stories. Continue reading
“Narration works,” says a realtor from Minnesota. “People are listening and more importantly, they are buying!”’
If you’re in the business of buying and selling real estate, then you probably agree – you’re really in the people business. Whenever you list something for sale on your web site or social media, you must humanize the experience for potential buyers to make what you are selling seem more accessible, meaningful and attractive.
Have you ever called your own business number? Do you know what your clients or potential clients experience when they call your business? When was the last time you visited you own business Website? Does it greet new clients with a friendly voice in an engaging video? Or do they have to scroll through pages of text to get the point? And how do you help your employees handle the every-day customer service grind? Continue reading
Voice overs have been in your life for as long as you can remember. We were the ones who brought your favorite cartoon characters to life or introduced your favorite show. We were the ones who told you about the best breakfast cereal and the ones who told you which button to press for customer service. We were the ones who got you up to date on your compliance training and read your new favorite book at the end of a long day. After everything we’ve done for you, shouldn’t you look for a professional voice over for your next project? But, just in case you’re still not convinced, here are a few more things we can do to make your project great. Continue reading
Many e-Learning producers use Text-To-Speech (TTS) Software to provide the voice in their courses. With recent advances in TTS, they do sound less robotic than before and people are getting used to computer based voices such as Siri, Cortana and Alexa. TTS is reasonably cheap; it can be a one time purchase and be used to voice just about anything. It seems like a no-brain decision for e-Learning. Continue reading